The Client

Council for the Advancement of Public Schools

Berks and Montgomery Counties, PA

Myself and my team at Martin Communications developed video content to build awareness of the importance of the arts within public schools for the Council for the Advancement of Public Schools.

To get an authentic look at how the arts truly affect students, we interviewed a number of students to ask what art is to them.

Following our interviews, I developed a script for narration, created a hand-lettered logo for the Arts In Our Schools campaign, and edited long-form and short-form video content to be used for organic marketing and paid advertising.